There is something end-of-days about the current hankering for luxury sleepwear, something that echoes the 20s – the last time luxury sleep and loungewear was really a serious fashion contender (putting aside the 90s thing for slip dresses – no, really, put those damn unflattering things aside).
What’s that crashing sound – the accepted global order collapsing around your ears? Do you shiver with the chill of overheated financial markets cooling? Why not slip into something a little more comfortable and pour yourself a martini while we wait to see what shakes loose.
Women’s rights are again top of the agenda, and women’s bodies are again being released from uncomfortable lingerie. Say goodbye to murderous underwires and pneumatic padding, and hello to lovely soft cups.
As our homes become our offices and boundaries go out of the window with the skirt suits, you can wear these gorgeous pyjama sets to the office or to binge-watch The Handmaid’s Tale.
Sleep shouldn’t be a luxury, but in order to have it all (or even just to pay the bills) we are working longer hours and spending any leftover cash on the good things in life – in the 20s that might have been on cocktails, cigarettes and cars, now it’s more likely to be on yoga classes and avocados.
Self-care can be a lifeline in a world where women’s rights are about to be battered by Brexit and we are berated every time we open our mouths. No wonder we want to hide indoors with the heating on, wrapped in silk and marabou (until the next protest, political meeting or party).
We can’t sleep through the night even in darkest winter – thanks to the glare of the city and the blue glow of email pinging into our mobiles. Keep out the light with these glamorous sleep masks – The Ray’s own design. Created in our south London studio from hand-printed linen and lined with silky fabric in a contrasting colour, they are the bee’s knees! Wake rested and ready to fight another day.
We are very happy to announce that we will be attending Camberwell Arts Christmas Market again this year, and this time it’s going to be in the Tiger pub – which should mean extra festive cheer, mulled wine and toasty warm toes!
We will be bringing along new, extra glitzy Christmas products and all of our high Christmas spirits! Hope to see you there!